Press Room - News About Duck, Chicken and Maple Leaf Farms

Mighty Bites Chicken Partners with the Cincinnati Reds Heads Kids Club

March 2009

MILFORD, IN (March 25, 2009) -- Maple Leaf Farms Mighty Bites^TM chicken has signed on as a 2009 sponsor of the Cincinnati Reds’ Reds Heads Kids Club, providing Mighty Bites^TM with an array of marketing and on-site promotional benefits. The Reds Heads club provides kids the opportunity to show their Cincinnati Reds pride and be involved in many special events.

One of the special events is the Reds Heads Player Q & A Press Conference, of which Mighty Bites^TM will be the Presenting Sponsor. During the Q & A, various Reds players and coaches will take questions from the kids about baseball and other topics.

“The Reds Heads Kids Club is a great opportunity for Mighty Bites to connect with the Reds’ loyal and enthusiastic fans in a fun way,” said JT Croy, marketing manager for Mighty Bites. “We look forward to introducing our product to the kids while helping retailers grow their sales.”

Among the sponsorship programs are:

Mighty Bites^TM LED signage on the 1st and 3rd baselines during 30 home games
Season long signage and sponsorship of the Swing-A-Way game in the Fan Zone (kids play area)
A Mighty Bites^TM concourse sign
Mighty Bites^TM Pepperoni Pizza stuffed chicken entrée sold at a Mighty Bites^TM concession stand
Media mentions of Mighty Bites^TM on radio, television and print ads
Mighty Bites^TM featured on the scoreboard, in the program and on the Reds website

“Mighty Bites and the Reds Heads club make a great partnership,” added Croy. “The club provides kids a fun venue to celebrate Reds baseball, and Mighty Bites is all about making a wholesome snack or meal fun and kid friendly!”

Mighty Bites are four ounce chicken entrees stuffed with kid-chosen fillings – Cheeseburger, Cheese Pizza, Pepperoni Pizza and Mexican. Fully cooked portions are made with only white meat and have 0 grams trans fat. From freezer to face in less than 3 minutes in the microwave -- these chicken entrees are perfect for snacks or meals. Easy to prepare, Mighty Bites chicken fits into today’s hectic lifestyles. For more information, visit www.mightybiteschicken.com.

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