2011 "Strut Your Duck" Video Recipe Contest
Official Contest Rules and Prizes
 
No Purchase Necessary

The “Strut Your Duck” Video Recipe Contest (“Contest”) is sponsored by Maple Leaf Farms, Inc., with its principal place of business at 9166 North 200 East, Milford, IN 46542 (“Sponsor”). By submitting a video entry, each entrant accepts and agrees to be bound by these Official Rules.

Eligibility:
The Contest is Open to legal residents of and currently residing in the fifty (50) United States or the District of Columbia, who are 18 years of age and older as of June 1, 2011. Employees, officers, directors, agents and representatives of Sponsor, its affiliates, subsidiaries and agencies (collectively, “Promotion Parties”), immediate family members of employees, officers and directors (defined for these purposes as parents, children, siblings, step-parents, step-children, step-siblings, and their respective spouses) or persons living in the same household as the employees, officers, and directors, as well as professional chefs and caterers, food editors, and persons who create recipes for pay are not eligible to enter the Contest. Contest is void where prohibited.

Video Submissions and Recipes must meet all of the following requirements:

• Video running time: approximately 3-4 minutes; up to 5 minutes. If the video entered into the Contest (“Video Submission”) is longer than 5 minutes, only the first 5 minutes will be judged.
• Language: English
• Creative Requirements: The Video Submission must show the preparation of one (1) recipe using Maple Leaf Farms duck products. The written recipe must be submitted along with the Video Submission, and the recipe must be given a name. The recipe must include the full list of ingredients with their exact quantities and method of preparation.
• Originality: The Video Submissions and recipes must be the original work of the entrant and may not: (i) have been previously published or awaiting publication at the time of submission, (ii) have previously won an award or prize of any kind, or (iii) contain any material that would violate or infringe upon the rights of any third party, including copyrights, trademarks or rights of privacy or publicity; and (iii) do not violate any applicable laws. Previously published recipes (such as those appearing in cookbooks, magazines and newspapers, published or promoted by duck companies, or publicized on the Internet) and winning recipes from other publicized contests will be disqualified.
• Non-infringing: Acceptable source video may only include sources that are not copyrighted (unless entrant owns the copyright). Entrant hereby represents and warrants that all images and soundtracks included in the Video Submission are not copyrighted material and agrees that entrant will be solely liable for any breach of such representation and warranty. This means, do NOT use commercial copyrighted music or images including but not limited to trademarks, logos, or copyrighted material not owned by entrant or images published on or in websites, television, movies, or other media.
• Format: Video Submissions may be in one of these digital formats - WMV, MPG, MPEG, AVI, MP4, FLV, MOV, MOOV; provided, however, that files are no larger than 100 MB. The Site converts uploaded videos to FLV for the video player. The default size for the individual video page player is 560 x 420. Video Submissions may be shot with camera phones, digital video cameras, or any other digital moving image format. No still photo entries will be accepted. Clarity of video is important, but need not be a professional production.
• Submission: Video Submissions must be submitted via the website www.duckrecipecontest.com as instructed after registration by entrant. If you have problems uploading, please contact mlf@mapleleaffarms.com. If you are having problems uploading, you must make contact with Sponsor before the Contest deadline expires.
• Additional Terms: Video Submissions and recipes (“Entry Materials”) must comply with the following:

• Video Submission must contain shots of the Maple Leaf Farms duck product package;
• Video Submission must record the preparation of a recipe using a Maple Leaf Farms duck product;
• Actual Maple Leaf Farms brand name and logo or packaging may be used; provided, however, entrant must not change or recreate the Maple Leaf Farms logo or packaging;
• Video Submission must not depict dangerous or reckless conduct, including risky or unsafe techniques or activities;
• Video Submission must not contain profanity, pornographic, or sexual content, content promoting illegal drugs, tobacco, firearms, or weapons, hateful content of any kind (including racism, sexism, etc.), content that promotes violence or harm to another living creature, or any other offensive, obscene, or inappropriate content;
• Video Submission must not defame, misrepresent, or contain disparaging remarks about other people or companies, including, but not limited to Sponsor;
• Video Submission must not promote a political agenda regardless of the political affiliation;
• Video Submission must not primarily act as an advertisement or product placement for any particular product or service (except for Sponsor’s products referenced above);
• Video Submission must not contain materials embodying the names, likenesses, photographs, or other identifying elements of any person other than entrant, living or dead, without permission.

Prizes:
One (1) Grand Prize Winner will be awarded four-thousand dollars ($4,000.00), Free Maple Leaf Farms duck products for a year (fifty dollars [$50.00] per month in duck products for a year), and will have his or her recipe featured on the Maple Leaf Farms website. Approximate retail value (“ARV”): $4,600.00.

One (1) First Place Runner-Up Winner will be awarded two-thousand-five-hundred dollars ($2,500) and will have his or her recipe featured on the Maple Leaf Farms website. ARV: $2,500.00.

One (1) Second Place Runner-Up Winner will be awarded one-thousand dollars ($1,000) and will have his or her recipe featured on the Maple Leaf Farms website. ARV: $1,000.00.

Total ARV of all prizes: $8,100.00. No substitution or transfer of prize is permitted by a winner. Sponsor reserves the right to substitute a prize of equal or greater value. All prizes will be awarded, provided a sufficient number of entries are received. All Federal, state and local taxes, if any, are solely the responsibility of each respective winner.

Time Frame:
The Contest starts at 12:00 a.m. Eastern Standard Time (EST) on August 22, 2011, and ends at 11:59 pm EST on November 1, 2011 (“Video Submission Period”). Winners will be announced publicly on or by December 1, 2011.

How to Enter:
Entrants may enter the Contest by visiting www.duckrecipecontest.com (“Site”). You will be required to register by creating a username and password, plus completing a brief entry form (providing a valid e-mail address, full name, date of birth, full address and phone number). Once your email address is confirmed, you can log in to upload your Video Submission along with the recipe that is demonstrated in the Submission Video. Entrants assume all risk of lost, late, misdirected, incomplete, or illegible entries.

Grant of Licenses:
By submitting the Entry Materials, each entrant understands and agrees (and agrees to confirm in writing, if requested by Sponsor) that the entrant is granting to Sponsor a perpetual, world-wide, unlimited, irrevocable, royalty-free license in and to all Entry Materials in whole or in part (including any copyrights and derivative works and concepts or ideas depicted therein). The Entry Materials, in whole or in part, may be edited, modified, adapted, published, reproduced, and used commercially by Sponsor for any purpose and in any media whatsoever without further compensation to or review by entrant will not be returned. By submitting the Entry Materials, each entrant grants to Sponsor a perpetual, world-wide, unlimited, irrevocable, royalty-free license to use the entrant's name, photograph, likeness, voice, address (city and province/state) and testimonials, in printed, broadcast or new media, in perpetuity, in any manner Sponsor deems appropriate in connection with Sponsor or its products, without further compensation.

Sponsor’s Responsibilities:
Sponsor has no obligation to prepare and taste every recipe. Entries, in whole or in part, that are (in Sponsor's sole judgment) inappropriate, noncompliant, or are in any other respect unsuitable will not be considered or posted. Sponsor reserves the right, at its sole and absolute discretion, to refuse, disqualify, or withdraw any Entry Materials and/or entrants at any time during the Contest. In the event the Entry Materials or any part thereof is found at any time to plagiarize or otherwise contain third party property, Sponsor will disqualify the entrant and, if previously adjudged a winner, will require prize forfeiture and return.

Judging Rounds and Selection of Finalists and Winners:
This Contest consists of two (2) separate rounds of judging during which Entry Materials that meet Video Submission requirements will be rated based on the applicable judging criteria. Winners will be those who receive the highest ratings based on the applicable judging criteria.

Round I: Sponsor will assign a panel of judges to select ten (10) finalist Entry Materials based on the following weighted judging criteria:

• Recipe and Preparation - 50%: Appropriate use of Maple Leaf Farms duck product; written clarity of recipe preparation
• Originality and Creativity – 25%: Original recipe; unique twist to ingredient usage; interesting
• Visual Appeal – 25%: Demonstration of the recipe on video; clarity of spoken directions; engaging to view; look of the prepared recipe (Clarity of video is important -- professional production is not.)

Finalists from Round I will be announced on the site on or by November 11, 2011.

Round II: The Finalists’ recipes will be prepared by Maple Leaf Farms in accordance with the entrant's recipe and will be presented for review by Sponsor’s judging panel, who will judge the recipes between November 14, 2011, and November 30, 2011, based on the following equally weighted criteria:

• Recipe and Preparation – 25%: Appropriate use of Maple Leaf Farms duck product; written clarity of recipe preparation
• Visual Appeal – 25%: Demonstration of the recipe on video; clarity of spoken directions; engaging to view; look of the prepared recipe
• Originality and Creativity – 25%: Original recipe; unique twist to ingredient usage; interesting
• Taste – 25%: How the final prepared recipe tastes; how the duck tastes

The judging panel will select three (3) winners (Grand Prize, First Runner-Up and Second Runner-Up) to be announced publicly on or by December 1, 2011.

In the event of a tie, the winner will be chosen on the basis of the creativity score. Winners will be notified via email or telephone by December 1, 2011.

All entries and participation in this Contest shall be governed by these Official Rules and the decisions of the Sponsor and its judges, whose decisions shall be final, binding, and conclusive on all matters. By entering, entrants agree to be bound by the decisions of the Sponsor and judges.

Conditions and Restrictions Apply:
Your participation in this Contest, including your submission of Entry Materials to www.duckrecipecontest.com, shall be deemed to be your complete acceptance of the terms and conditions set out in these Official Rules. Additional conditions and restrictions apply:

1. By submitting your Entry Materials through the Site, you represent, warrant and undertake to Sponsor that your Entry Materials meet all requirements of these Official Rules.
2. Winners are subject to verification by Sponsor, whose decisions are final and binding in all matters related to the Contest. An entrant is not a winner of any prize unless and until entrant’s eligibility has been verified and entrant has been notified that verification is complete. Winners will be required to execute and return a liability release and affidavit of eligibility (except where prohibited) within ten (10) days after notice of winning.
3. Winners will be solely responsible for any and all federal, state and local taxes related to the prizes. Sponsor will report any individual winnings over $600 (in cash or fair market value of goods or services) in a one-year period to the Internal Revenue Service.
4. Sponsor reserves the right to change these terms and conditions at any time and at their sole discretion.

Limitation on Liability:

• In the event that you breach any of your representations, warranties or undertakings contained herein, Sponsor shall be entitled to and may seek indemnification from you for recovery of all legal fees, damages, claims and other expenses that may be incurred by Sponsor or Promotion Parties as a result of your aforementioned breach.
• Each entrant agrees to indemnify Sponsor from any third party claims arising from or related to that entrant's participation in the Contest. By participating, entrants agree that Sponsor and any other parties involved in the development, production, implementation and distribution of this Contest and their respective parent companies, affiliates, subsidiaries, service providers, and agencies, and their directors, officers, agents, employees, attorneys, and any other person or entity associated with such entities and/or the Contest shall not be liable for any claims, damages, losses or injuries, including any third party claims, arising from or relating to, in whole or in part, the Contest, the Site, or any Entry Materials including entry and participation in this Site and acceptance, possession, use or misuse of the prizes. All entrants further agree that in the event of any third party claims, damages, losses or injuries, arising from or relating to the Contest, the Site or any Entry Materials, entrants will indemnify Sponsor from any and all such claims, including the attorneys' fees related thereto.
• Sponsor shall not be responsible for any technical malfunctions of the telephone network, computer online system, computer equipment, software, program malfunctions or other failures, delayed computer transactions or network connections that are human, mechanical or technical in nature, or any combination thereof, including any injury.